JENNY YOO

"I'MMORTAL" hosts an exhibition featuring harmful and deadly mushrooms, centered around the concept that beauty conceals toxicity. The museum presents a conceptual portrayal of vibrant yet poisonous species, showcasing a variety of alluring and toxic mushrooms. This project serves as a personal challenge, pushing boundaries in incorporating images and photos within the branding system while seamlessly integrating graphics that align with the overarching concept. The use of a sinuous line graphic not only mimics the unique characteristics of mushrooms but also visually represents the inherent poisons within them.

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